Innovation

Reebok Insta Pump Fury

The Insta Pump Fury was a running shoe designed by Steven Smith (former Reebok Innovation Design Director) in 1993, but the sneaker’s bold colorway and futuristic architecture made the it a popular fashion item.

Nike Free 5.0

Nike’s Free series of shoes, designed by Tobie Hatfield and Eric Avar, translates the experience of running barefoot into a sneaker.

GE x Android Homme

This GE, Android Homme, JackThreads collaboration celebrates the forty-fifth anniversary of Neil Armstrong, Michael Collins, and Buzz Aldrin’s moon landing. The three brands collaborated to make one hundred pairs of moon boot-inspired sneakers utilizing innovative GE materials.